Book
Television Is the new television : the unexpected triumph of old media in the digital age
Record details
- ISBN: 9781591848134
-
Physical Description:
print
regular print
212 pages ; 22 cm - Publisher: New York : Portfolio/Penguin, 2015.
- Copyright: ©2015.
Content descriptions
| General Note: | Includes index. |
| Formatted Contents Note: | Prologue -- Part 1 The Revolution Is Foretold -- 1 Blinded by the New -- 2 The Logical Outcome -- 3 Why Digital Is So Sure About the Future... the Millennials! -- Part 2 Inventing New Media -- 4 How News Came to Wag the Dog -- 5 To Be, or Not to Be, Cool -- Part 3 The New Audience--And What It's Worth -- 6 Traffic Patterns -- 7 The Self-Promoters -- 8 Tech Men as Ad Men -- 9 Explaining Programmatic Advertising -- 10 The Advertising Curve -- Part 4 Counterrevolution -- 11 Th Netflix unRevolution -- 12 Screen Time -- 13 More Boxes -- 14 Consolidating Consolivision -- 15 Television Wants to Be Paid for -- 16 Finding the New Economics -- 17 No Neutrals in Net Neutrality -- 18 When YouTube Challenged TV--and Lost -- 19 YouTube Becomes Not YouTube -- 20 Facebook Television -- Part 5 The New Television--Or The New Old Television -- 21 Premium Plus Plus Plus -- 22 Repacking the Unbundle -- Part 6 Content Is Kind--Well, It Is On Television -- 23 Sine Qua Non -- 24 Television and the Way We Live Now -- 25 The Digital Postscript -- Acknowledgments -- Index. |
Search for related items by subject
| Subject: | Television broadcasting -- Forecasting Mass media -- Forecasting Digital media -- Forecasting |
Available copies
- 3 of 3 copies available at BC Interlibrary Connect. (Show)
- 1 of 1 copy available at Terrace Public Library.
Holds
- 0 current holds with 3 total copies.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
|---|---|---|---|---|---|---|
| Terrace Public Library | 384.55 WOL (Text) | 35151001011261 | Adult Non-fiction | Volume hold | Available | - |
MICHAEL WOLFF is the author of Burn Rate (1998) and The Man Who Owns the News (2008), among other acclaimed books. He has written about the intersection of media, technology, and business for more than 25 years, for many outlets including Vanity Fair, USA Today, New York Magazine, the Guardian, Adweek, and Newser.
MICHAEL WOLFF is the author of Burn Rate (1998) and The Man Who Owns the News (2008), among other acclaimed books. He has written about the intersection of media, technology, and business for more than 25 years, for many outlets includingVanity Fair, USA Today, New York Magazine, the Guardian,Adweek, and Newser.
